Welcome to the University Sales Center Alliance (USCA) – the premier hub for sales education and research in the academic world. As a collective of universities with dedicated sales centers and programs, we are committed to advancing the field of professional sales and shaping the next generation of sales professionals.

At USCA, we foster collaboration, innovation, and excellence in sales education. Our alliance brings together esteemed universities, industry partners, sales experts, and passionate educators to create a vibrant community dedicated to elevating the standards of sales education and practice.

Discover a wealth of resources and opportunities through our network. From sharing best practices and the latest research insights to networking with industry leaders and participating in prestigious sales competitions, USCA opens doors to unparalleled growth and professional development.